Explore La Crosse to Hold Informational Meeting for 2019 Festival Marketing Campaign and Event Grants

Wednesday, December 5th, 2018 4:00 PM & 5:30 PM 
La Crosse County Convention and Visitors Bureau

Taking place Wednesday December 5, 2018, Explore La Crosse will hold multiple informational meetings regarding it’s 2019 Festival & Event Marketing Campaign at the La Crosse County Convention and Visitors Bureau Office in Riverside Park.

Participants will have the opportunity to learn about grant opportunities, strategies and plans for promoting County wide festivals and events in the coming year and successes from past campaigns.

Since its inception in 2016, Explore La Crosses has generated tens of thousands of e-mails, pageviews, and notoriety about area festivals. In 2018, Explore La Crosse invested $80,000 into local events and festivals to help organizers promote their events to potential visitors in order to grow overnight stays.

Explore La Crosse’s Event Marketing Grants work with new and expanding events, festivals and sports tournaments as well as recurring established events. Learn about the application process and the information the Grant Committee is looking for when evaluating grant requests.

The City of La Crosse and the neighboring communities boast a number of popular festivals, including Oktoberfest, Celebrate Onalaska, Kornfest, and June Dairy Days. These celebrations are a vital component of the area’s tourism, recreation, and hospitality industries. Festivals give residents and visitors alike the opportunity to enjoy the area’s renowned natural beauty alongside its wide variety of celebrated business and services.

The meeting is open to all organizers, committee members, and coordinators involved in planning festivals in La Crosse County and its surrounding communities. Those interested in attending may RSVP to hanifl@explorelacrosse.com with contact information, festival association, and planned attendee time.

Quick Facts: What: 2019 Festival & Event Informational Meeting

Where: La Crosse County Convention and Visitors Bureau 410 Veterans Memorial Drive La Crosse, WI 54601

When: Wednesday December 5th at 4:00pm or 5:30pm (two sessions)

Who: All organizers, coordinators, and committee members involved in planning area festivals.

Media Contact:

Brent Hanifl

Director of Media & Marketing

La Crosse County Convention & Visitors Bureau

410 Veterans Memorial Drive La Crosse, WI

Direct: 608-782-2281 Toll Free: 800-658-9424