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Explore La Crosse

Express your curiosity!

Explore and experience all that La Crosse has to offer! Whether you’re looking for rest and relaxation, outdoor adventure, or quality family time, our free visitor’s guide can help you plan your next vacation. Request yours now and get all the details you need to enjoy our scenic river region!

Visitor Information – Main Office

If you would like additional information regarding the La Crosse Area, please contact us. We look forward to hearing from you.
123 7th Street, La Crosse, Wisconsin.


January – Memorial Day
Monday – Friday 8:00 – 5:00 pm

Memorial Day – October
Monday – Friday 8:00 – 5:00 pm
Saturday 9:00 – 2:00 pm
Sunday – Closed

Monday – Friday 8:00 – 5:00 pm
Monday – Friday 8:00 – 4:30 pm

Call Us
1 (800) 658-9424 | 1 (608) 782-2366

Travel Wisconsin Welcome Center Rest Area 31

The Travel Wisconsin Welcome Centers  offer free local, regional and statewide brochures and maps. One-on-one advice from trained staff will help you find accommodations, events and attractions that will make your visit memorable.
I-90 Eastbound Mile Marker 1

April – November
Monday – Sunday 8:00 – 4:00 pm
1 (608) 781-0197

Tues-Sat  8:00 – 4:00 pm

Great River Landing Visitor Information

May – October | Monday – Sunday
10:00 am – 4:00 pm

Uniquely situated on Wisconsin’s Great River Road, Onalaska’s waterfront has an opportunity to influence the entire region due to the site’s extraordinary features. It serves as the trailhead for the Great River State Trail which connects 101 miles of interconnecting state bicycle trails, and offers access to the 120-acre ecologically diverse Wittenberg Marsh, the Onalaska Spillway, the Black and Mississippi Rivers, and Lake Onalaska.
101 Irvin Street Onalaska WI 54650

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Contact us form on the contact page