The “Driftless” Region History

Take a step back in time and learn about the rich culture & history in the La Crosse Region

The “Driftless” Region has a long, rich history that started long before the glaciers missed us, leaving our rolling hills and a natural playground. Learn a little more about what makes the great La Crosse Region the way it is today through a historic timeline.

PC: Julia Carabelli

The La Crosse Region is proudly nestled in the famous Driftless Region; a part of the world with unparalleled views and an ancient, distinct topography. “Drift” refers to glacial drift: the rock and sediment deposited by a glacier as it moves over an area of land. During the last Ice Age, a small piece of the Upper Mississippi Region was miraculously left untouched by glacial erosion and deposits. The surrounding landscapes that once featured prominent bluffs were leveled to plains and rolling hills. However, no glaciers entered one small pocket… thus the Driftless Region became the last remnant of the natural, rugged terrain that once spanned today’s Upper Midwest. Straddling the Mississippi River, the Driftless Region of today spans more than 24,000 miles across Minnesota, Wisconsin, Iowa, and Illinois. The La Crosse Region rests within the realm of the Driftless and its bluffs, filled with opportunities for authentic adventure outdoors.

~Written in collaboration with the La Crosse County Historical Society~

Ho-Chunk

Ho-Chunk people are the Indigenous people of Wisconsin, and their influence on the county of La Crosse is tied to their continual presence here. Prior to colonization, they were primarily hunters, farmers, and fishermen. The Ho-Chunk people were forcibly removed by the US Government in the mid-nineteenth century, but many families journeyed back to their homeland of Wisconsin.

An exhibit in the La Crosse Area Heritage Center by Haleigh Doyle

The Start of the Modern Town

In 1841, eighteen-year-old Nathan Myrick left New York and traveled up the Mississippi River to Prairie La Crosse. He set up a trading post in what is now Riverside Park. When Myrick left La Crosse in 1848, it was a small village of 20 settlers. By 1892, it had grown to more than 25,000 as people saw the value in La Crosse as a steamboat landing and ideal site for sawmills.

La Crosse Historical Society by Julia Carabelli

Steamboat Commerce

The steamboat was particularly important to the City of La Crosse. From the 1840’s to the 1880’s, they brought thousands of immigrant settlers. The boats delivered manufactured good and supplies and transported the products they produced. 1857 was the peak year for riverboats in La Crosse with 1,569 boats landing here, more than any other city on the upper river. By 1880, riverboats had lost most of their business to the railroads.

La Crosse Historical Society by Julia Carabelli

Logging

Logging the extensive white pine forests of Wisconsin fueled La Crosse’s first large industry. It built fortunes for some and employed over 4,000 people. Some 20 million acres of Wisconsin forests were ceded to the US by Native American land cessions. This area was home to 33 sawmills. The forests of the Black River were depleted in 60 years, and this area’s lumbar era ended shortly after 1900.

Onalaska Historical Society by Julia Carabelli

Brewing

European immigrants thrived in the local brewing industry. The first breweries in La Crosse started in the 1850’s. From 1868 to 1920, there were always at least four breweries running in the city, such as Zeisler, Gund, and Heileman. With the lumber industry’s decline, the brewing industry took its place and employed large numbers. In 1910, breweries employed nearly 1,000 people. After the Prohibition, Heileman flourished, becoming the 4th largest brewery in the US.

In the collection of the La Crosse County Historical Society by Haleigh Doyle

Looking for more historical info? Visit these website for more details or learn more about the La Crosse Region!

5 Brag Worthy Brunch Spots

The La Crosse Region is known for its foodie delights and one can’t forget about the most important meal of the day – breakfast! With classic coffee stops to family restaurants and tasty meals, there is a breakfast option suitable for all! Check out these egg-ceptional highlights curated for your breakfast pleasure!

Breakfast Stops in the La Crosse Region

Hungry Peddler

We welcome you to the Hungry Peddler where you will find great home-cooked food for a reasonable price. We serve breakfast, lunch, and dinner seven days a week. We invite you to try our German recipe house beer “Peddler Brau” made for us by our friends at Capital Brewery in Madison, Wisconsin. Breakfast Menu >

Some of Hungry Peddler’s Menu Highlights:

Breakfast Specials: They have running specials every day of the week for all times of the day! Most notably, the breakfast specials revolve around the Breakfast Burrito and the Western Omelet. The burrito is stuffed full with veggies, eggs, and your choice of meat, while the Western Omelet contains veggies and ham.

The Charmant Hotel

The Charmant Hotel marks the transformation of an 1898-built Candy Factory into a culturally relevant and locally inspired hub of activity for visitors and locals alike. The property is the first independent luxury hotel in the area, and includes a restaurant with ample indoor and outdoor seating, a lounge and a rooftop bar. Taste the difference with their brunch menu Saturday and Sunday from 7:00 am – 2:00 pm. Brunch Menu >

The Charmant Hotel Menu Highlights:

Brioche French Toast: Taste this sweet take on a classic French Toast, they add seasonal berries or toppings to your fluffy bread. Pair it with their heavenly sides and enjoy!

Croque Madam: Enjoy this delicious and hearty meal! Savor this sunny-side up egg with ham drowning in a tasty mornay sauce along a brioche bread and frites.

Blue Moon Restaurant

A Highway 35 landmark for nearly 100 years, the Blue Moon Restaurant was once a popular nightclub, “Blue Moon!” However, for over 10 years now, the legendary stop is known for providing quality service and cuisine for breakfast, lunch, happy hour, and dinner. With views of Lake Onalaska, the location is hard to beat for a classic American meal in a unique setting. Breakfast Menu >

Breakfast Specials: Served daily from 6:00 am to 2:00 pm taste their legendary breakfast specials from their mouth-watering Prime Rib Skillet and Cordon Blue Skillet piled with mushrooms and hollandaise sauce, to their Southwest Benedict made with a fresh baked biscuit, and Peaches and Cream fire-roasted French Toast.

Su Casa Pub & Grill

Su Casa Pub & Grill offers an exciting menu of both authentic Mexican dishes and traditional American favorites from the previous owner. Su Casa meaning “Your House” in Spanish offers popular items for breakfast and lunch from the previous menu are pancakes, omelets and skillets, and a great variety of signature sandwiches. Brunch Menu >

Breakfast Specials: They also have a specialty feature on breakfast food all day! Not only can you get Mexican food and burgers and fries, but you can taste delicious pancakes, omelets and skillets! Su Casa has Mexican breakfast specials like their Chilaquiles Verde, a crispy tortilla in tomatillo sauce then topped with queso fresco and sour cream and served with eggs or you can have a traditional American plate as well.

JavaVino

This local gem offers a unique blend of gourmet coffee, delectable food, and fine wine. Their cozy, new American restaurant is a favorite among locals and visitors alike, known for our friendly atmosphere, excellent service, and creative menu. From classic breakfast and brunch favorites they’ve got something to satisfy every craving.

Breakfast Specials:  From classic breakfast and brunch favorites like their berry-topped waffles and hearty omelets to innovative lunch and dinner options such as gourmet paninis, mouth-watering burgers, and fresh salads. You must try some of their JV favorites like the Breakfast Burrito filled with scrambled eggs, choice of bacon or sausage, potatoes, green pepper, red onion, cheddar & Monterey jack, salsa & sour cream on the side. Or make it veggie with a roasted veggie pinto burger.

The Essential V-Day Checklist

V-Day shopping is hard, finding a romantic dinner may be even harder…💗 but you can earn the praise without the stress by checking out this La Crosse Region Essential V-Day Checklist specially curated for the upcoming holiday!

The Charmant

The Charmant Hotel marks the transformation of an 1898-built Candy Factory into a culturally relevant and locally inspired hub of activity for visitors and locals alike. The property is the first independent luxury hotel in the area, and includes a restaurant with ample outdoor seating, a lounge and a rooftop bar, as well as functional event space. Be sure to embrace the Valentine’s Day specials with your partner and end your night with some fine dining.

The Sweet Shop

Located in North La Crosse, the Sweet Shop is famous for their homemade, hand-dipped chocolates and ice cream. Some of their most popular candies include turtles, sea salt caramels, and maple creams. Tradition runs deep in their 92-year history influencing their craft of candies made the old-fashioned way – one batch at a time! Your companion is sure to love an assortment specially curated by you or handpicked by the staff!

The Pearl Ice Cream & Confectionary

Opened in 1993 and a well-known must-stop in the La Crosse Region is the Pearl Ice Cream Parlor and Confectionary. Get ready to pre-order Pearl Dipped Oreos or pick from a wide selection of homemade, chocolate gift sets made the old-fashioned way. You’ll love the tradition of this celebrated confectionery, and your companion will love you for the specialty gift!

Pogreba

The Pogreba Restaurant uses fresh ingredients that showcase the vision of our chef and staff with selections ranging from charcoal steaks and seafoods to hand made pastas and new selections each season. The bar offers Happy Hour specials Tuesday through Friday as well as serving 16 draft beers, hand selected wines by the glass and bottle, as well as hand crafted martinis. One of the best places for a romantic dining experience with your loved one!

Crescent Jewelers

Specializing in diamonds, colored gemstones, and watches, Crescent Jewelers is a great stop for that extra-special Valentine’s Day gift! Located in the heart of Downtown La Crosse, they offer something for everyone. They have been family-owned since 1957 and their stones are ethically sourced and environmentally responsible. No wonder they are known for building lasting relationships!

Handmade Natural Beauty Boutique

Help your special someone “treat themselves” with a gift from Handmade Natural Beauty Boutique! This charming boutique offers handmade bath and body products including soaps, lotions, lip balms, bath salts, bath bombs and more! The boutique started in 2001 and is offering Valentine’s Day Collections of natural beauty products! Get ready to give the gift of natural beauty!

Award-Winning Cozy Hideaways

Explore, Savor and Stay at these Famous Hideaways this Season!

If a getaway is what you’re craving, check out these cozy, award-winning hideaways to explore winter wonderlands, enjoy savory food and wine, and snuggle up by a fire – warming yourself from the inside out!

– LODGING –

There’s nothing simple about these hideaways! From cozy cabins nestled in local coulees to historic establishments brimming with stories, your overnight stay will be nothing less than legendary.

 Justin Trails Resort
Justin Trails Resort

Cozy – Outdoor Adventure – Fire Places – Pets
One of the cozy places to explore and stay in the La Crosse Region is Justin Trails Resort, in Sparta, WI. It has been ranked as a number 1 best Wisconsin luxury cabin rental hideaway. Their picturesque and private, dog-friendly cabins feature whirlpool bathtubs, handcrafted log beds, gas fireplaces and more nestled in their 200-acres of hills, valleys, forests and meadows. Visitors can venture out of the cozy cabins, rent resort snowshoes, and explore their trails filled with wildlife such as birds, hawks, deer, fox and more. Oh! And they have 3 pet llamas to hand-feed and snow tubing – perfect, goofy fun that’s enjoyable for all ages to boot!

The Paulson Cabin
The Paulsen Cabin

Historic – Outdoor Adventure – Tours
This authentic log cabin was built 150 years ago and is truly a step back in time. It is nestled in the Norskedalen Nature and Heritage Center with a “little house on the prairie” feel! Due to its location, it is not only a cozy hideaway, but it has epic, outdoor exploration available as well! Norskedalen has 400-acres filled with trails and is located in Coon Valley, WI. The property also highlights the Norwegian heritage with unique buildings and artifacts. If you don’t know where to start when it comes to exploring the one-of-a-kind property that bursts with history, they offer both guided and self-tours. It’s definitely an experience to be had.

Castle La Crosse
Castle
La Crosse

B&B – Historic – Chef – In Town – Easy Access
If the great outdoors in a wintery wonderland isn’t your speed, and you prefer to stay closer to the heart of La Crosse, WI, Castle La Crosse is an extraordinary place to stay. Originally built by a local lumber baron in 1982, the architecture is truly fit for a king – or queen! The elaborate wood working details throughout the massive castle-like structured home is striking. They have luxurious, themed suites, an on-site chef, and every room bursts with international and historic furniture, art and artifacts. This award-winning Bed and Breakfast has become famous both locally and nationally and has been voted as the most welcoming bed and breakfast in America.

– RESTAURANTS –

Cozy isn’t limited to lodging in the La Crosse Region, though. The area has become renowned for exceptional cuisine, and there are countless places to warm up and experience diverse ambiances, no matter your taste.

Lovechild
Lovechild

Luxury – Romantic – Unique Ambiance
Lovechild is an establishment located in Historic Downtown La Crosse. Food and Wine listed it among the 50 most romantic restaurants in the country! With round, crushed-velvet booths, red velvet curtains, exposed brick, and an impressively long bar, one definitely feels fancy and “boujie” while dining. Nobody explains the food better than the establishment themselves; “uncomplicated food with intriguing ingredients and big flavors.”

Pogreba
Pogreba

Intimate – Seafood – Charcoal Steaks
Located in North La Crosse, Pogreba Restaurant is known for their innovative food in a cozy atmosphere. It is the perfect location for a special occasion, celebrated for their unique charcoal grilled steaks and seafood selections. From the moment you walk in, the aroma of burning charcoal builds excitement for the outstanding, quality meal to come! Enjoy exceptional service, daily and seasonal specials, unique dishes, and incredible presentation.

Red Pines
Red Pines

Casual – Fish Fry – Lake Views
For a more casual and cozy atmosphere, Red Pines Bar and Grill of Onalaska is a sure win. This bar and grill has been voted as the No. 1 fish fry and the No. 1 rural bar and grill in the La Crosse Region. It is also distinguished for its location, sitting along the edge of Lake Onalaska. Red Pines has a rustic atmosphere serving hand –prepared walleye, perch, in-house smoked ribs, and homemade pizza. The location is an all-around crowd pleaser!

Louie’s Legacy of Honoring Those Who Served – Memorials

In the summer of 2021, at 91, Louis “Louie” Ferris was trim and fit, with a palpable energy that belied his stage 4 cancer diagnosis.  “I wake up in the morning and … get out of the way!” he said when interviewed, “Before most people get up I’ve already put in a full day!”

A first-generation American whose parents immigrated from Lebanon, Louie grew up in La Crosse. While he was still in high school he joined the Wisconsin 32nd Red ARROW Division of the National Guard. He then served for eight years as a Staff Sergeant in the U.S. Air Force, during which he served in the Korean War. Later, he took on the role of Commander of VFW Post 1530 in La Crosse.

Korean War Memorial

In 2015, Louie was serving as the President of the Korean War Veterans Association Chapter 275 in the La Crosse area. “I wanted to do something before we all die off,” he said. He and other members of the association developed a plan to have a plaque crafted honoring the “Forgotten War.” The City of La Crosse Parks and Recreation Department suggested it be displayed in Veterans Freedom Park on Clinton Street in North La Crosse. Planning and fundraising commenced, with nearly 200 donors from across the country supporting the initiative.

After a year of planning and fundraising, the new memorial was finally in place. Fundraising had exceeded expectations, allowing the memorial to include much more than a simple plaque.

A white archway with the words “Freedom is Not Free” emblazoned across the top in gold lettering opens to a brick walkway. A large monument rests further along the path, featuring an outline of both North and South Korea. It reads: “Korean War Veterans Memorial, Forgotten No More.” The monument also features an element of the Korean War Veterans flag, along with the dates the war began and ended (6-25-1950 through 7-27-1953), the number of casualties (36,576), the number wounded (103,284), and the number of POWs returned to the United States (4,418). A mirror embedded in the memorial encourages visitors to reflect on their freedom.

A dedication ceremony was held on July 27, 2016, the 63rd anniversary of the armistice to end the war.

World War I Memorial

The success of the first memorial inspired Louie to keep going. The next memorial would honor World War I veterans—Louie’s father and uncle both served in World War I. Fundraising proved challenging as the WWI veterans were all deceased. “It was very, very difficult,” Louie says. But thanks to a sizable donation from Northside River Bank in La Crosse, the memorial became possible. It was dedicated on October 25, 2017.

This memorial features a brick pathway, flanked by two brick pillars. Etched atop one pillar are the words: “We shall fight on the beaches. We shall fight on the landing grounds. We shall fight in the fields and on the streets. We shall never surrender!” Atop the other, the words: “We are the Dead. Short days ago, We lived, felt dawn, saw sunset glow, Loved and were loved; and now we lie In Flanders fields.” At the center of the memorial stands a statue of a World War I soldier, complete with trench boots and a haversack. Additional pillars with inscriptions encircle the statue, and a low curved brick wall provides seating.

U.S. Cadet Nurse Corps

Louie switched gears for the third memorial. Having visited memorials throughout Wisconsin, he noticed they were all male-oriented. Wanting to provide something to inspire little girls, Louie decided the third memorial would feature the U.S. Cadet Nurses of World War II. Louie had a cousin that served as a U.S. Cadet Nurse, and he knew they had bravely served our country. “They came off the farms, sometimes they had never worked outside the house before,” he said, with admiration in his voice. “They saved the healthcare system.”

Following a flurry of planning and fundraising, the memorial was soon completed, with a dedication ceremony held on July 19, 2018. In attendance at the ceremony was Marian Stellick Pavela, of La Crosse. The memorial features a statue in the likeness of Marian, who served as a U.S. Cadet Nurse during World War II. “She was a nurse for 30 years,” Louie said.

The La Crosse-Rebecca Myrick Chapter of the National Society Daughters of the American Revolution (DAR) donated a plaque. It reads: “In Commemoration of the 75th Anniversary of the United States Cadet Nurse Corps 1943 to 1948, In Honor of All Who Served.” Other plaques tell the story of the Cadet Nurse Corps and applaud their role in the war.

Members of the DAR can often be found weeding at the memorials.

Hmong-Lao Vietnam Veterans Memorial

Though the last three years had been a whirlwind, Louie wasn’t done yet. For the fourth memorial, he wanted to honor the Hmong-Lao Vietnam Veterans. “I worked for over thirty years with the Hmong task force. I love the Hmong people a lot,” he shared. “They’re so humble and gracious.”

He wanted the memorial to inspire the Hmong youth and remind them of their history. And, to educate and remind Americans about the sacrifices the Hmong-Lao Veterans made. “They fought and died, they gave their life for America’s freedom. We should do something for those that gave their life,” he said.

This fourth memorial was soon completed and honored with a dedication ceremony in July 2019. “We had a big tent, a big celebration, food, dances…it was a beautiful occasion,” Louie recalled.

The memorial itself features a wooden archway atop two brick pillars. Perched atop the archway sit an eagle and an owl; between them traditional Hmong and Lao instruments. A brick path leads to statues in the likeness of Za Xa Vue and NaoTou Lor, La Crosse residents, and veterans of the Vietnam War that migrated to the US in the late 1970s. Garbed in military apparel, the statues stand vigilantly side-by-side atop a bold red base. Flags and landscaping rim the path around the statues. A plaque describes our “moral responsibility to build a memorial in memory of those in the jungle who did not make it to the United States and those that did make it.” A second plaque commemorates the dedication and recognizes donors.

World War II Memorial

The fifth memorial, added in 2021, honors World War II veterans. It was imagined and funded by Fern E. Hauser, a La Crosse native who grew up on French Island. Fern’s five brothers served in World War II, and the memorial is designed to honor the memory of all who served. Fern herself served our country through her work in the U.S. State Department, where she was employed for 21years. 

Her estate paid for the entire project; Louie was tapped by Fern’s niece to plan and execute it. “They felt I was the only one that could do the job for the money they had,” Louie shared. At first, he wanted to decline; he was in poor health due to the return of his cancer and was spending a lot of time traveling to and from the hospital. He didn’t know how much time he had left. Ultimately, though, he agreed to help. “When they came I couldn’t say no because they already had the money. The hard part is raising the money!” he said.

He set a deadline to have the memorial completed and ready for a dedication ceremony in two and a half months. “Whenever I set a deadline, I make it no matter what,” he beamed. “Two and a half months is nearly impossible, but I made it. The statue wasn’t finished, but he [the sculptor] brought it anyway.”

The statue, created by local sculptor David Oswald, is made of fiberglass in the likeness of an infantry soldier. It stands on an eye-catching, vibrant blue platform.

Six stone pillars encircle the statue, and four of the pillars are etched with the insignia of a branch of the Armed Forces: The United States Marine Corps, the United States Army, the United States Navy, and the United States Coast Guard. A bench with the inscription “In Memory of Arthur H. Melby, Served in WWII, Major Army Air Corps” invites visitors to sit and reflect.

Louie described the dedication ceremony with joy. “It was a beautiful day, but very windy,” he said. “The dedication was packed, they came from all over.” At least two hundred people filled a large tent, including La Crosse’s Mayor, Mitch Renolds, and U.S. Rep. Ron Kind.

Vietnam War Memorial

Now, a new addition to Veterans Freedom Park is in progress: A Vietnam War Memorial. Louie helped fundraise for the memorial but had since taken a step back from being involved in the project. It will include a walkway, statues of soldiers, a curved wall with names of the 1,239 military personnel killed in action engraved on it, and flags.

Louie’s Legacy

Louie continued to care for the memorials at Veterans Freedom Park in the summer of 2021, even as he continued to age. He, along with others, was often found pulling weeds and trimming bushes, keeping the area tidy. “You feel close to God here,” he said, noting the gentle breeze and the splashes of light dancing across the leaves.

It is a peaceful place. Set back from the road, the memorials are quiet, and there’s plenty of parking, making it easily accessible. Visitors can stroll the walkways, pause before the monuments, admire the artwork and landscaping. Glimpses of the river and boat traffic are visible through the trees. A scattering of picnic tables provides places to sit and reflect, or, as Louie suggested, enjoy lunch or a cup of coffee.

Louie hoped that veterans, the families and friends of veterans, and others will travel to La Crosse to visit the memorials. They provide a special place to reflect, to give thanks, and to honor the memories of those who served.

Louie was a man with a heart genuinely filled with love. “I love America. I love La Crosse,” he said. That love is evident in how he spoke about the many friends he made along the way, and through the acts of service he performed his whole life over. “It’s nice to pass something down,” he reflected, “this will be here for 100 years!”

Though the memorials now belong to all, they are Louie’s legacy: a legacy of true love and honor.

Written by Sarah Arendt-Beyer, 2021

Welcome to 12 Days of Giveaways!

This December, Explore La Crosse partnered with special businesses to offer 12 Days of Giveaways to the amazing explorers who love our region!

Giveaways include Snow Much Fun Ski Passes and Tasty Tours to Date Nights, Treat Yourself Packages and more! Oh, and did we mention the Grand Prize Giveaway is a Cozy Overnight Stay Package?!

Sweepstakes: Entries Valid December 6th – December 21st, 2021

Each day we will draw for winners from the entire pool of contestants – so you only need to enter once! The drawing will take place at 3:30 pm daily and the winner will be contacted the following morning.*

2 Theater Tickets
Two Wings Giftcards

Howie’s | Timeout Tavern
Welcome to unique flavors and spices to warm your insides this chilly season! Win $30 giftcards to both Timeout Tavern and Howies’, famous for outstanding chicken wings. Not to mention a yummy $30 giftcard to Fayze’s, and a $10 giftcard & gators to Finnottes!

Carriage Ride
Bike Tour & Giftcard

Wrench and Roll Collective
Discover La Crosse by bicycle! Enjoy an hour ride with a variety of themes, perfectly customized to your adventure taste! Pick from a sculpture tour or brewery ride to a recreational ride to parks. Don’t forget $30 Wrench & Roll AND $30 Fayze’s giftcards.

Photo Shoot
Pearl Street Giftcards

The Pearl Ice Cream | Drift Mercantile Co.
Pearl Street is famous in Downtown La Crosse and these gift cards are perfect for visiting some of the businesses on the block! Win a $25 giftcard to both The Pearl and Drift Mercantile Co., a $30 giftcard to Fayze’s, and $10 +a bag of gators from Finnottes!

$75 Gift Card
Trolley Pub & VIP Tix

Trolley Pub Tours | BTB Beer, Wine, & Cheese Fest
Get ready for some savory fun in the La Crosse Region! From a complimentary Trolley Pub Tour with friends to two VIP tickets to Between the Bluffs Beer, Wine & Cheese Festival, you’re sure to make some BREW-tiful memories. Oh, and a $30 Fayze’s giftcard!

$50 Gift Card
Beauty Items & Giftcard

Handmade Natural Beauty | Mainstream Boutique
‘Tis the season for giving… but you can treat yourself too! With a Beauty Box from Handmade Natural Beauty and a $30 giftcard to Mainstream Boutique to a $30 Fayze’s giftcard and $10 plus gators from Finnottes, you’ll feel luxurious in no time!

$25 Gift Card
Brewery & Wine Tasting

DnA Vintners | Pearl Street Brewery
The La Crosse Region hosts many breweries and wineries and this is your chance to cross two off your bucket list! Winning $20 to Pearl Street Brewery and $20 to DnA Vintners, this is a sampling tour to celebrate! Don’t forget your $30 giftcard to Fayze’s!

Tour & Flights
Trio Tree of Giftcards

The Charmant | The Waterfront | Schuby’s
Who doesn’t love a Holiday Tree…. let alone one stuffed with giftcards! The Giving Christmas Tree comes with a $40 giftcard to The Charmant, a $40 giftcard to the The Waterfront Restaurant, and a $20 giftcard to Schuby’s Neighborhood Butcher!

$25 Gift Card
Bowling & Food Passes

Features Sports Bar & Grill – West Salem
You can’t “strike” out with this date night package! Hit up Features Sports Bar & Grill and enjoy two meals. The package also includes bowling passes for two at their alley. Roll into some fun! You’ll also receive a Finnotte’s $10 giftcard and a bag of gators!

$50 Gift Card
Two Ski Hill Passes

Mt. La Crosse
It’s a WINTER-ful season and you have to SKI the La Crosse Region to believe it! This package includes two ski passes to Mt. La Crosse, prime for some epic fun! You and your entourage can warm up with some comfort food at Fayze’s ($30) afterward too!

$15 Gift Card
Paddle Boat & Italian

La Crosse Queen | Il Luigi Italian
Romance is in the air with this datenight package! Start your date with sweets from Fayze’s Bakery ($30 giftcard), enjoy two sightseeing cruise passes on the La Crosse Queen, and savor elaborate meals at Il Luigi Italian Cuisine ($40 giftcard).

$50 Gift Card
Ice Fishing with a Guide

McCormick’s River Guide Service
Don’t think ICE about it! This package is a must for entering the Giveaways by sportsmen! Hit the ice with Mike McCormick, a local fishing guide, and catch some awesome memories. Follow it up with some warm food and drink with $60 to Fayze’s!

Swag Pack
Room Night & More!

Country Inn | Red Pines | Viterbo Fine Arts
The Grand Prize is a package to swoon for! Relish in the memories of an overnight stay at the Country Inn, a $50 giftcard to Red Pines Bar & Grill, $60 to Fayze’s, and two tickets to Mads Tolling & The Mads Men showing at Viterbo University Fine Arts Center!

Thank You to the Prize Sponsors!

*If a contestant has already won one time, they cannot win again. Must be 21+ and live in the United States to enter and win. Drawings will take place December 7, 8, 9, 10, 13, 14, 15, 16, 17, 20, 21, 22, 2021 – the day following each valid Giveaway day.

#SmallBusinessSaturday Guide

‘Tis the season to be thankful and by-gobbly, we sure are grateful for the local businesses that make the La Crosse Region so special! Small Business Saturday is the perfect way to shop local, family-owned businesses before the holiday season. What better way to find unique gifts for those you love and support the community all at the same time?

Antique Center of La Crosse

Antique Center of La Crosse

Known as Western Wisconsin’s largest antique center, this antique shop has it all! With three floors of antiques and collectables, it is an antiquer’s wonderland. They’re located in Downtown La Crosse and sell everything from furniture and vintage clothing to dishes, books, jewelry and more! As the Minneapolise Tribune stated, “Don’t miss this one!”

Treehouse Gift & Home

Treehouse Gift & Home

Originally founded in 1998, Treehouse Gift & Home is located in an adorable, hard-to-miss building in Onalaska, WI. They offer a personalized shopping experience uniquely their own! Find holiday decor or last-minute gifts for those you love from an inventory known for igniting sparks of love and light. Get ready to find and gift treasures from the heart!

Relic Road Junk & Vintage

Relic Road

Calling all treasure hunters, vintage and antique freaks, rescuers of retro, and lovers of junk to Onalaska! Relic Road Junk & Vintage is the spot for anybody looking for a good deal on something they can re-home and make their own! Amplify your holiday gifts and decor at this cute shop!

Larson's General

Larson’s General

Find earth-friendly products at Larson’s General for a truly thoughtful gift this season. This Downtown La Crosse shop provides everyday goods with reusable packaging, offering shoppers the ability to lead a healthier, happier, sustainable life. Products include kitchen goods to toiletries and gifts.

Handmade Natural Beauty Boutique

Handmade Natural Beauty Boutique

Help your special someones “treat themselves” with a gift from Handmade Natural Beauty Boutique in La Crosse! This charming boutique offers handmade bath and body products including soaps, lotions, lip balms, bath salts, bath bombs and more! Get ready to give the gift of natural beauty.

Holmen Locker & Meat Market

Holmen Locker & Meat Market

Opened in 1940 as a meat processing plant for local farmers in Holmen, the Holmen Locker & Meat Market has evolved into a celebrated smokehouse and retail market. Wander their shop for fresh meats, unique cheeses, microbrew beers, local wines, specialty foods, and more for your holiday presentations!

Rotary Lights Getaway Sweepstake

Enter to Win a Holiday Getaway to the La Crosse Region and the Rotary Lights Show!

Home of the Rotary Lights Show, the La Crosse Region has so much to offer! Enter to win a two-night weekend getaway to explore the twinkling Rotary Lights, a carriage ride, delicious cuisine, unique local shopping, seasonal craft beverages, outdoor adventures, holiday sweets, and theater tickets.

Holiday Getaway Prize Value: Over $1,000!

Sweepstakes: Entries Valid November 14th – November 30th, 2021

Room Nights + Dining + Shopping + Photo Shoot +
Theater Tickets + More!

2 Night - Bedroom Suite
2 Night – Bedroom Suite

GrandStay Hotel & Suites – La Crosse
Awarded Travelers’ Choice in 2020 by TripAdvisor and rated one of the top hotels in La Crosse, Grandstay Hotel & Suites is an exceptional accommodation during a special, holiday getaway. Located in La Crosse’s historic downtown, just steps from the Mississippi River, a short walk to Rotary Lights in Riverside Park, and close to winter-wonderland walking trails, this Suite will have you jolly your whole visit!

Fine Dining for Two
Fine Dining for Two

Pogreba Restaurant – $125 Gift Card
Experience dining in a whole new *holiday* light at Pogreba Restaurant. Located in North La Crosse, this establishment specializes in family tradition mixed with innovative food selections and daily specials that WOW. Using the freshest ingredients, Pogreba features famous, charcoal-grilled steaks and seafood. Savor these bites in their warm and cozy ambiance during your getaway!

2 Theater Tickets
2 Theater Tickets

La Crosse Community Theater
The La Crosse Community Theater creates productions and projects that enhance human connection and the appreciation for the arts. This season, enjoy (2-4) tickets to Sound of Music.

Carriage Ride
Carriage Ride

Rotary Lights – Riverside Park
Cinderella Carriage Rides will be present at the Rotary Lights Show this season! Ride through the park’s holiday splendor on a horse-drawn carriage ride! (Family Ride Offer)

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Photo Shoot

Rotary Lights Holiday Photography
Enjoy a complimentary couple or family holiday photo session at the Rotary Light Show! Capture your love and holiday spirit in a unique way amidst the lights in Riverside Park.

$75 Gift Card
$75 Gift Card

Swing Bridge Pub
Swing Bridge Pub is found just a short drive across the Big Blue Bridge into La Crescent, MN. The establishment features outstanding cuisine from the all-you-can-eat salad bar, and loaded mac & cheese to burgers, ribeye, and tenderloin tips.
Yum, right?!

$50 Gift Card
$50 Gift Card

Treehouse Gift & Home
Originally founded in 1998, Treehouse Gift & Home in Onalaska, WI offers a shopping experience uniquely their own. Find holiday decor or last-minute gifts for those you love from an inventory known for igniting sparks of love and light. Get ready to find and gift treasures from the heart!

$25 Gift Card
$25 Gift Card

Finnottes Nut & Chocolate Shop
Finnottes offers a fantastic assortment of nuts, gourmet chocolates, and assorted candies in La Crosse. Looking for holiday and seasonal specials? This is your spot. Peanut butter Santas, foiled mini snowmen, chocolate Advent calendars, and more…
Ho Ho Holy Moly! The selection!

Tour & Flights
Tour & Flights

Pearl Street Brewery
Brewing since 1999, Pearl Street Brewery of La Crsse is known for crankin’ out award-winning beers. Enjoy a brewery tour and flights in their epic tasting room with a $50 gift card. From V/O Haze and Linalool IPA to their Pale Ale and D.T.B. Brown Ale, you can’t really go wrong!

$25 Gift Card
$25 Gift Card

Relic Road Junk & Vintage
Calling all treasure hunters, vintage and antique freaks, rescuers of retro, and lovers of junk to Onalaska! Relic Road Junk & Vintage is the spot for anybody looking for a good deal on something they can re-home and make their own! Amplify your holiday gifts and decor at this cute shop!

$50 Gift Card
$50 Gift Card

Schuby’s Neighborhood Butcher
Schuby’s is bringing back the neighborhood butcher!  With a focus on sourcing quality regional meats and providing amazing service, this restaurant offers artisanal sandwiches, charcuterie, dry-aged meats, bar services, and other market staples! Get full the fun way at Schuby’s in downtown La Crosse.

$15 Gift Card
$15 Gift Card

Bean Juice Coffee Roasters
Bean Juice is a La Crosse, family-owned business that’s been welcoming coffee addicts for 17 years! With baked goods prepared and delivered daily by Meringue Bakery, along with having a coffee roaster in the middle of the store, their freshness cannot be beaten! Warm those toes & insides at Bean Juice!

$50 Gift Card
$50 Gift Card

Mary Cody’s Restaurant
Located in Onalaska, Mary Cody’s is a brilliant restaurant where comfy and classic dining meet. With seasonal ingredients prepared in unique ways, this restaurant is a crowd-pleaser. You can enjoy dinner entrees, pleasing pasta plates, and sweet endings at Mary Cody’s during this holiday getaway!

Swag Pack
Swag Pack

Explore La Crosse
Passionate about spreading awareness of the magical La Crosse Region, Explore La Crosse is providing a swag pack stuffed with items that will remind you of this special getaway. From a cute cutting board to stylish mugs and more, you’ll be repping the La Crosse region in style for a long while!

Thank You to the Prize Sponsors!

Outdoor Adventurer Prize Pack

Enter to Win Great Gear for your Next Outdoor Adventure!

The La Crosse Region has so much to offer for outdoor enthusiasts year round! Hike, bike, kayak or snowshoe your way to the extraordinary sights of the Driftless Region. Enter to win fishing and outdoor recreation supplies that are sure to make your next expedition awe-inspiring!

Outdoor Adventurer Prize Pack Value: $2,000

Sweepstakes: Entries Valid September 1st through March 31st

Kayak + Paddle + Cooler + Thermos + Hat + More!

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Bonafide Kayak

SS127 Fishing Kayak
This 12’7″ Sit & Stand kayak will elevate your next backwater expedition. Dubbed the kayak with “ultimate fishability”, there’s not a chance of flipping over. Despite being only 33.5″ width, the stability on this kayak is outrageous! Not an angler? Not a problem! This kayak is great for anyone looking to hit the water.

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Paddle

Bending Branches
Bending Branches is a Wisconsin-owned manufacturer of quality canoe and kayak paddles. They pride themselves on making products that are lighter, stiffer, smarter, more durable and more beautiful. With a $150 store credit, you can pick out your own paddle to ensure the perfect fit! Whether you are 6’4 or 5’2, Bending Branches will find the right paddle for you!

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Karl’s Lunch Box

This Duluth Trading Co. cooler is sure to hold all the snacks (& beer) you may need! Made with sturdy yet flexible material, this cooler weighs far less than your average plastic cooler. Also includes a detachable shoulder strap for easy transport!

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Duluth Trading Co. Hat

Every outdoor adventurer needs a trusty hat! This all black cap comes directly from the Duluth Trading Company in La Crosse, WI. This blank slate is perfect for pins and patches!

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Two Yeti Cups

Yeti 10 oz Lowball Ramblers are ideal any time of day! Keep your morning coffee hot and your afternoon drinks cool with ease. Offered in Seafoam and Brick Red, these Yeti Ramblers also come with a 5-year warranty.

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Go Buck Naked Pen


You may not need a pen when hiking up a mountain or paddling down a river. But, let everyone at the office or school know that you run with BigFoot with this comical Go Buck Naked Pen from Duluth Trading Co.

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$25 Gift Card

Duluth Trading Company
An outdoor enthusiast’s daydream awaits you at Duluth Trading Co. They have anything and everything you may want or need for your next excursion! This $25 gift card is redeemable at any Duluth Trading Co. store or on their website!

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Silicon Shot Glass


You never know when you might need a little pick-me-up. Bring this easy to clean, reusable shot glass on your next trip! Offered in Blue & Green tie-dye, this little guy may just become your camping companion.

Thank You to the Prize Sponsors!

Best Places in La Crosse to Propose!

We’re not BLUFFing about the endless romantic destinations that are the ideal setting for an engagement!

It seems that proposals are popping up all over the La Crosse Region and we want to share the top spots for your fairytale ending.


Grandad Bluff

Grandad Bluff is an icon to the La Crosse region featuring 600-ft high bluffs overlooking Mississippi River Valley including sights of Wisconsin, Minnesota, and Iowa. If you want to be sure your proposal goes off with a bang, Grandad’s bluff is the central point for the annual Skyrocker’s New Year’s Eve Firework show!


Castle La Crosse

This renowned Bed and Breakfast is the charming romantic getaway you need to end down on one knee! The 1892 historic home features five guest suites with private baths, lavish morning breakfasts, and a music room for all your singing proposal needs – you will love this magical stay!


Rotary Hoiday Lights

Over 3,000,000 lights make Riverside Park shine with its stunning holiday display. Live music entertainment, carriage rides, and freshly fallen snow are elements straight out of your favorite holiday movies! You can either walk or drive through Riverside Park from the end of November – December 31st, plenty of making your perfect proposal plans!


Hixon Forest

For the outdoor recreation couple, there’s no better adventure than the wooded bluffs with sandstone outcroppings, continuous marshes and wildlife around every corner. Hixon forest has convenient hiking and biking access trails connecting you to Mythank yourick Park, Riverside Park and more.


Charmant Rooftop

The Charmant Hotel is loved by locals and travelers alike, the renovated 1898-built Candy Factory features a scenic rooftop bar overlooking downtown and even functions as an event space for your private party. The rooftop is open seasonally and it definitely worth the wait for the warm weather!


Under the Big Blue Bridge

Another La Crosse Region staple is the infamous big blue bridge connecting river shores of the Mississippi! A charming touch to any engagement photo, there are ample views of the bridge from Riverside Park, Pettibone beach, and don’t forget about the opportunity to propose from the water!


La Crosse Queen Paddlewheeler

Bring early 1900’s grand riverboat cruises to your modern-day proposal ideas! The La Crosse Queen Paddlewheeler is one of the few “true” paddlewheelers still operated in the country today. Sightseeing tours and dinner cruises are frequently available. Or make it a romantic private evening with your favorite people!


 Le Chateau
Le Chateau

The Tower Dining Room and underground La Cave bar has a lovely ambiance of fine french cuisine and hand-selected wine pairings by their in-house Sommelier; an elegant location for any proposal.

 Romantic Lovechild Booth
Romantic Lovechild Booth

Awarded as one of the 50 most romantic restaurants in the country, a booth at the Lovechild restaurant is sure to be an incredible evening of intriguing flavors and one big question!


UW-L Hoeschler Clock Tower

University of Wisconsin – La Crosse Alumni this location is calling your name. The Hoeschler Clocker Tower has many legends including the romantic tale of when a couple shares a kiss under the tower it is certain that they will get married… regardless if you believe this to be true it is still a beautiful location for a proposal!

Good Luck on your Future Propsoals!

ROMANCE AND LEISURE LOVER TRAVEL GUIDE

When it’s time to get away with loved ones, look no further than the stunning La Crosse region to provide you with quality memories like no other. As you walk along the Mississippi River watching the boats drift into the sunset feel the romance in the air take flight and get ready for an extraordinary trip.