Oktoberfest 2024 Royal Introduction Events:

Oktoberfest USA welcomes you to the following 2024 Oktoberfest Royal Introduction events
Special Fester Ball
 Sunday, September 8, 2024
 All Star Lanes
 4-8 pm
 Admission by donation
 Media is invited at 3:30 pm to interview the 2024 Special Fester and their family.
Miss La Crosse/Oktoberfest Scholarship Program
 Saturday, September 14, 2024
 UWL Student Union – The Bluffs
 Program begins at 7 pm
 Tickets available at oktoberfestusa.com/tickets
 Media is invited at 6:00 pm to interview the outgoing 2023 Miss La Crosse Oktoberfest
Emma Garrison and at 9:30 pm to interview the new 2024 Miss La Crosse Oktoberfest.
Please let us know if you’d like to interview so we can ensure availability. Thank you!
Parade Marshal Reveal
 Wednesday, September 18, 2024
 Loggers Field
 Doors open at 4:45 pm, Program begins at 5:15 pm
 Tickets available at oktoberfestusa.com/tickets or at the gate.
 Media is invited to Loggers Field at 3 pm for interviews. That information is embargoed until
6:00 P.M. Individual media agency interviews will take 30 – 45 minutes (no group
interview).
Mrs. Oktoberfest Reception
 Saturday, September 21, 2024
 UWL Student Union, The Bluffs
 Social hour begins at 5 pm
 Tickets available in advance only at oktoberfestusa.com prior to September 12
 Media is invited at 4:30 pm in the Green Room behind the stage of the Bluffs Room on the
second floor. HOLD announcing her name until after she is introduced on September 21,
2024, at 7:15 pm.

Festmaster Media Night
 Monday, September 23, 2024
 W5858 Cedar Road, La Crosse, WI
 4 pm
 Save the date for a reception for members of the media to have the opportunity to meet our
new 2024 Festmaster and his Frau! Each member of the media will be given the chance to do
an interview, which cannot be released until after the Festmaster’s Ball on Wednesday,
September 25, 2024. News regarding this event cannot be broadcast prior to 9:00 p.m. on
Wednesday, September 25, 2024. We appreciate that everyone keeps the secret! Any media
releasing the information prior to the time specified will not be invited to future Oktoberfest
announcements.
Festmaster’s Ball
 Wednesday, September 25, 2024
 La Crosse Center South Hall
 Social hour begins at 4 pm
 Tickets available in advance only at oktoberfestusa.com/tickets prior to September 19
 Enjoy a delicious German-themed meal and music throughout the night with dancing after
the program by Brian Brueggen & the Mississippi Valley Dutchmen!
 Media is invited to attend and cover the event.
For more information contact Hannah Amundson at 608-784-3378 or hannah@oktoberfestusa.com