New La Crosse Region Businesses

A Guide for Exploring New Businesses in the
La Crosse Region

As the La Crosse Region flourishes, so does the wide selection of businesses that make the area so memorable! Check out these new businesses* and destinations making waves in the La Crosse Region landscape today!

Keeper Goods | Onalaska, WI

Keeper Goods | Onalaska, WI

Keeper Goods Co. is a Midwestern-inspired lifestyle boutique that is here to help you find your  “keeper” pieces and provide a purposeful shopping experience. Their cozy boutique is home in a renovated 140-year old building on Main Street, nestled in the heart of downtown Onalaska, Wisconsin, among miles of bike trails and the water’s edge.

Chasin Dreams Flea Market | Bangor, WI

Chasin Dreams Flea Market | Bangor, WI

Chasin Dreams is more than just a flea market – there is food, family fun, music, and new events every Saturday through October. Their mission is to help promote, support and encourage small business owners, inventors, crafters, gardeners and more to chase their dreams while creating a fun filled family event for neighbors to gather at.

Sagra Food & Wine | La Crosse, WI

Sagra Food & Wine | La Crosse, WI

Inspired by a mix of rustic Italian classics, Roman street food, and the red-sauce of childhood, SAGRA was born. If the owner can make it from scratch, he will! The food is simply rustic, yet well conceived and refined. Wisconsin roots are still honored, though, and SAGRA will not hesitate to remain an advocate for Hellmann’s mayonnaise, to sprinkle on the sarvecchio or deep-fry anything.

Heart & Soil Ridge | Dakota, MN

Heart & Soil Ridge | Dakota, MN

Visit Heart & Soil Ridge and book an on-farm experience, from staying on the farm to tours, flower workshops, and of course their puppy experience and meet their friendly farm animals! You can also sign up for one of their camp experiences, and shop pasteurized products. Experience peace of mind, connections, regenerated spirits, and involvement on the farm

Gallery 1802 | La Crosse, WI

Gallery 1802 | La Crosse, WI

Experience the unique beauty of Gallery 1802, La Crosse’s newest art gallery. Gallery 1802 showcases original work from select local, regional and national artists—paintings, sculpture, woodworking, photography, glass, ceramics and more—celebrating those who create beauty and rewarding those who seek it.

Genie's Rock Shop | La Crosse, WI

Genie’s Rock Shop | La Crosse, WI

If you like to shop for unique crystals or rocks this is the place for you! Genie’s Rock Shop sells stones, crystals, jewelry, books, candles, and smudging Supplies. Understand and learn about the spiritual side of things as they also teach class on stones, healing with stones and energy work.

River Bent Outfitters | Upper Mississippi River, La Crosse, WI

River Bent Outfitters | Upper Mississippi River,
La Crosse, WI

Welcome to River Bent Outfitters, your premier destination for unforgettable fishing adventures on the Upper Mississippi River. Immerse yourself in the thrill of angling against the breathtaking backdrop of the river valley’s scenic bluffs. Their expert guide, Alex Welter, is armed with local knowledge and passion for the sport, and is dedicated to providing you with an unparalleled fishing experience.

Design A Cruise | La Crosse, WI

Design A Cruise | La Crosse, WI

Design A Cruise, our Double Deck Twin Engine Pontoon is 30 feet long, 10 feet wide, and powered by twin engines. It is a double-deck pontoon so you can enjoy your view from either deck. It is set up to sit back and relax or enjoy your time fishing. They will design the trip to fit your needs. Choose cruises for an hour, or up to 8-hour excursions. You decide how long your voyage will be on the Mighty Mississippi! Enjoy your custom cruise on the water with Design A Cruise and Captain Rob! 

Want to Explore More of the La Crosse Region?

Want to Explore More of the La Crosse Region?

We welcome you to explore the many renowned businesses of the La Crosse Region! As the liaison between area visitors and the businesses who ultimately serve as their hosts, we are a primary source of information about the area, as well as a promotional agency for local businesses and events. We make it our goal to represent our member businesses and our community proudly.

*Please note that this list is not comprehensive of the entire Region’s new businesses.

Explore La Crosse Member Directory >
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Upcoming Events >
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Reasons to Visit Each Season

The La Crosse Region in Wisconsin is a year-round must-travel destination that bursts with blossoms in spring, boasts trails and festivals in summer, showcases vibrant fall colors on its bluffs, and provides a plethora of winter entertainment. No matter the season, the La Crosse Region offers a diverse range of experiences for everyone to enjoy.

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6 Epic Towns Along Wisconsin’s West Coast

Wisconsin’s West Coast is a hidden gem that offers visitors a unique mix of natural beauty, historic charm, and vibrant culture. Nestled along the Mississippi River lies the La Crosse Region; home to a variety of charming towns that each offer their own distinct flavor and personality. From bustling riverfront communities to peaceful rural escapes, there’s something for everyone on Wisconsin’s West Coast!

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If You Like To Wander, then You’ll Love Getting Lost in the La Crosse Region

Top Destinations to Wander in the La Crosse Region – If you like this type of typography, you’ll love our Region!


You don’t have to travel to distant destinations in order to uncover mountain-like vistas, epic waterways, riveting road trips, or natural wonders! Located just a road trip away, the La Crosse Region bursts with wander-ful treasures suitable for every type of explorer. Get lost in the wonder where charming attractions and rare topography collide!

If You Like Mountains, then You’ll Love the Driftless Region’s Bluffs.

The La Crosse area is proudly nestled between the bluffs of the Driftless Region. With ancient topography, this unique part of the world claims fame for stunning views, vibrant seasons and legendary recreation. “Drift” refers to glacial drift: the rock and sediment deposited by a glacier as it moves over an area of land. A small piece of the Upper Mississippi Region was left untouched during the last Ice Age, leaving no glacial erosion or deposits. While surrounding landscapes were flattened by glaciers, the Upper Midwest’s original, rugged bluffs and coulees remain. You don’t have to travel out west to hike, bike and explore towering Mountain terrains. The Driftless Region’s natural topography reaches into parts of Minnesota, Wisconsin, Iowa, and Illinois – however the La Crosse area is special; located where the Mississippi River and Driftless Region unite.


If You Like the Great Lakes, then You’ll Love the Mississippi River.

Nothing brings people together quite like diving into nature and soaking up time on the water. The La Crosse Region sits on the banks of the mighty Mississippi River and is host to its confluence of other waterways. These meandering lakes and rivers are paradise for paddlers of every stripe. Hit the water on a variety of trail types offering both relaxing floats or exciting excursions. Bring your kayak or rent paddling vessels of all kinds, including Hydro Bikes, at various outfitters throughout the region!


From rivers and trout streams to lakes, the La Crosse Region also has excellent fishing opportunities. Near La Crosse, the upper Mississippi sprawls well beyond its main channel creating hundreds of tiny islands, backwaters and deep pools that harbor more species of fish than any other temperate-climate river in the world. The La Crosse and Black Rivers, which merge with the Mississippi, are home to many species including walleye, northern pike, sturgeon, large and smallmouth bass, panfish, catfish, and more! Lake Onalaska or Lake Neshonoc are the perfect setting for a leisurely boat cruise and overflow with panfish. Whether paddling and boating in the summer or getting hooked on winter ice fishing, a sea of memories await on Wisconsin’s West Coast.

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If You Like Natural Wonders, then You’ll Love these Rare Attractions.

Seeking rare attractions and unique wonders? The La Crosse Region is central to a variety of exceptional attractions that inspire the mind and connect visitors with nature. From ancient caves to wildlife sanctuaries, exploration abounds!

Niagara Cave is located just a short drive from central La Crosse in Harmony, Minnesota. The cave offers tours that hike one mile underground into some of the Nation’s most unique caves! At Niagara Cave you can discover 450-million-year-old fossils, soak in the sites of an underground waterfall and see cave formations, both delicate and large! For more family fun, you can mine for fossils and real “hidden gems” as well as enjoy a round of mini-golf. Open seasonally, the Niagara Cave is truly a unique hidden gem.

The Upper Mississippi River National Wildlife and Fish Refuge is another special attraction of the La Crosse Region. Tucked into the outskirts of Onalaska, views abound and the Refuge’s Visitor Center offers a plethora of activities. With an overlook of Lake Onalaska and interactive exhibits of wildlife and habitats, you’re sure to learn a thing or two! Most memorable? The “Walk on Water” exhibit, to see what lies below the surface of the river!

MORE RARE ATTRACTIONS >
NIAGARA CAVE >
UPPER MISSISSIP NATIONAL WILDLIFE & FISH REFUGE >

If You Like Road Trips, then You’ll Love the Great River Road.

Whether on the hunt for a weekend road trip or a scenic cruise with unforgettable stops, the famed Great River Road offers the perfect route. The road is both a National Scenic Byway and All-American Road that traverses through ten states along the Mississippi River. The La Crosse Region and our famous, Driftless bluffs proudly sit on the route. Our region is part of the 33 Mississippi River towns along Highway 35, and welcomes the many visitors the scenic drive brings every year.

The La Crosse area has a plethora of memorable stopping points for those making the trip. Not only is the iconic Big Blue Bridge part of the Great River Road, but landmarks such as the iconic Riverside Park, Great River Landing, and massive Sunny the Sunfish are easily accessible along the way as well.

GREAT RIVER ROAD >
TOP 5 STOPS ALONG THE GRR >
3 ROAD TRIPS TO TAKE IN 2024 >

If You Like Botanical Gardens, then You’ll Love these Vibrant Grounds.

Every season in the La Crosse Region offers something special with snow-dusted bluffs, spring apple blossoms, sensational vistas, and vibrant fall foliage. However, natural beauty truly thrives in the warmer months with bountiful gardens across the region. Most famous in La Crosse is the International Friendship Garden that sprouts to life each year with a vast assortment of living things. Each section of the gardens features plants, sculptures and messaging from sister cities across the globe. From Asia to Germany, spotlights include a domed gazebo, a coy pond and bridge, crane sculptures, and more. For those that love unique flora, the International Friendship Gardens within Riverside Park is a bucket list must!

More gardens await those who venture to the Shrine of Our Lady of Guadalupe. Situated in the bluffs of rural La Crosse, the haven is both a spiritual destination and peaceful sanctuary for many all from over the world. The Shrine is nestled on over 100 acres of God’s Country with views of the La Crosse Region and Mississippi River Valley below. While many visit the Shrine on religious pilgrimage, the spot is sacred to many for the simple peace and natural beauty it provides. Bursting to life come the end of spring, each shrine along the winding paths abound in bright florals and groomed gardens. In addition to the many beautiful chapels, statues, gardens, and devotional areas, the Shrine has a full service café and gift shop that are open daily.

Veterans Memorial Park of La Crosse is another greenery oasis ideal for both reflection and serenity. The city is proud of the many memorials and sculptures that honor those that fought for our country and this park assists in sharing that abundant gratitude. Featuring well-maintained gardens and memorials, it is the perfect retreat to uncover the historical significance of veterans who served in the Korean War, World War I, World War II, Vietnam, as well as the U.S. Cadet Nurse Corps and Hmong-Lao Vietnam veterans amidst botanical beauty.

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SHRINE OF OUR LADY OF GUADALUPE >
VETERANS MEMORIAL PARK >

St. Patrick’s Lucky Day Restaurant Specials

Welcome to our pot of gold at the end of the culinary rainbow! As St. Patrick’s Day shenanigans sweep through the La Crosse Region, we’re bringing you the luckiest of feasts. Get ready to sham-rock your taste buds with these Irish-inspired delights. Here are some destinations to get festive and have a shamrockin’ time!

St. Patrick’s Day Restaurant Specials

Pearl Street Brewery

Visit Western Wisconsin’s premier craft brewery! Since 1999, Pearl Street Brewery has produced award-winning Ales and Lagers. Brewing great beer isn’t everything — it’s the only thing.

St. Patrick’s Day Specials

On Sunday, March 17th, Pearl Street Brewery is having their annual Saint Patrick’s Day Party from 12-4pm. They are featuring live music by the best Irish band around, the Guilty Kilts.

Meal Features: They are also offering Corned beef and cabbage while it lasts at 2pm!

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Grounded Patio Cafe

As time goes on, brewing methods evolve and tastes change, but Grounded continues to stay true to their passion of serving quality food and drinks. Check out their tasty holiday specials you may be lucky enough to try!

St. Patrick’s Day Specials

Drink Features: Grounded Patio & Cafe will be offering the Nutty Irishman latte, a hazelnut & Irish cream flavor with their house blend espresso and steamed milk (can also be made with real Irish Cream). Irish coffee, a drip coffee with Irish Cream liqueur, and try their Green Mimosas, a traditional mimosa with a colorful twist! Available St. Patrick’s Day weekend only. And not only that, they have Guinness on nitro all month long!

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The Monarch Public House

Nestled in the Mississippi River bluffs, The Monarch Public House in Fountain City has been a destination for travelers since 1894, MAKING IT THE STATES OLDEST SERVING ESTABLISHMENT.

St. Patrick’s Day Specials

Appetizers/Soups: Start your savory meal off with The Monarch’s Original Dingle Bay Dip with Fresh Bread, the Irish Beef & Vegetable Stew or their bowl Irish Potato soup with Banger Crumbles .

Dinner Plates: There’s no shortage of that Irish home-cooked feel with the many dinner plates available. Take your pick from their Irish dinner of corned beef, cabbage, buttery Irish Champ, and carrots, Handmade Bangers and Mash, Bangers and Corned Beef Plate, their Famous Stacked Reuben, Shepherd’s Pie (no peas!), Traditional Bubble and Squeak, and Steak and Bacon Pie!

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Dublin Square Irish Pub & Eatery

The culture and tradition of Irish pubs are alive and well in Downtown
La Crosse! Offering delicious dining options, unique drinks, and an authentic Irish pub experience, Dublin Square is a legendary destination in the La Crosse Region.

St. Patrick’s Day Specials:

Famous Irish Plates: Traditional Shepherd’s Pie, Corned Beef & Cabbage, Fish & Chips, Bangers & Mash, and Guinness Irish Stew all served with a savory side of home-baked soda bread and honey butter.

Drink Features: Dublin Square hosts the largest Irish fare selection, Irish beer list, and Irish whiskey selection on the West side of Wisconsin!

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Houghton’s Jackson Street Pub

A La Crosse Region favorite for over 30 years, Houghton’s Jackson Street Pub is Irish-themed and proudly serves the area with home-cooked food alongside impeccably friendly service.

St. Patrick’s Day Specials:

Lunch (Served 11am – 4pm): Taste St. Patrick’s Day in true form for lunch with a Ruben Sandwich, a Grand Daddy-Patty, a Tuna Salad Sandwich, Roast Beef Melt, or a Steak Plate!

Dinner (Served 4pm – close): Celebrate the holiday at Houghton’s with a fine dinner of Corned Beef and Cabbage, Cod Entrees, Seared Beef Tips, or a Ruben Sandwich!

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Sullivan’s Supper Club

Serving along the Mississippi River since 1968, Sullivan’s Supper Club has been considered one of the finest restaurants in the Trempealeau, WI area! Guests are sure to enjoy their scenic setting, excellent service, and delicious menu.

St. Patrick’s Day Specials:

Irish Handshake: This delicious special is tenderloin tips and scallops.

Irish Sweepstakes: Featured for a St. Patrick’s Day celebration, enjoy grilled tenderloin tips and fish.

The Luck of The Irish: This special is a white and flaky fish paired with tender shrimp. A classic combo.

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Reasons to Visit Each Season

The La Crosse Region in Wisconsin is a year-round must-travel destination that bursts with blossoms in spring, boasts trails and festivals in summer, showcases vibrant fall colors on its bluffs, and provides a plethora of winter entertainment. From strolling through blooming gardens in spring to enjoying outdoor activities like hiking and biking in summer, and witnessing the stunning fall foliage on the bluffs, visitors can immerse themselves in the region’s natural beauty. In winter, there are opportunities for skiing and snowboarding, and so much more. No matter the season, the La Crosse Region offers a diverse range of experiences for everyone to enjoy.

Explore The Seasons in The La Crosse Region


Winter In The Region

Winter Recreation | Fishing Adventures | Cozy Escapes

In the La Crosse region, you can immerse yourself in the beauty of nature, indulge in thrilling outdoor activities, and find comfort and warmth in the cozy indoor spaces. It’s a winter playground that caters to every interest and skill level, inviting you to create unforgettable experiences!

Winter Recreation

As winter blankets the region with glistening snow, the La Crosse Region transforms into a captivating winter wonderland. Outdoor enthusiasts have the opportunity to embrace the season with fat tire biking, skiing, and winter hiking or snowshoeing. Traverse the scenic trails, feel the crisp winter air, and admire the beauty of the surroundings.

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Fishing Adventures

For those seeking a different kind of adventure, the La Crosse region also offers excellent opportunities for ice fishing. With numerous lakes and waterways teeming with fish, anglers can enjoy the thrill of catching walleye, northern pike, and panfish while surrounded by the tranquility of the frozen landscape.

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Cozy Escapes

When it’s time to take a break from the outdoor adventures, the La Crosse region has something to offer for those looking for cozy indoor activities as well. Explore the charming shops, boutiques, and markets, where you can find unique treasures, stylish winter fashion, and locally made products. Enjoy a cup of hot cocoa or a warm latte from one of the cozy cafes while taking in the ambiance of the winter season.

After a day of outdoor adventures in the La Crosse Region, there’s nothing quite like warming up with some comfort food. Luckily, no one does cozy dining quite like the Region.

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Spring In The Region

Trails | Scenic Drives | Blooms

Embrace spring in the La Crosse region, where trails are eagerly waiting to be explored after winter. Take scenic drives along the Great River Road, to see rolling hills and charming river towns. Experience vibrant, apple blossom trees and blooming gardens and enjoy this captivating region of natural beauty!

Trails

The Great River State TrailLa Crosse River Trail, and Three Rivers Trail present excellent choices for individuals seeking pleasant walking or cycling experiences, all accompanied by scenic views. However, for those craving a more challenging adventure, the Hixon Forest Trails and La Crosse Blufflands Trails offer advanced terrains, rewarding climbs, and captivating scenic overlooks.

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Scenic Drives

Conveniently located midway between Milwaukee and the Twin Cities, directly off I-90 and and just 40 miles west of I-94, La Crosse, WI, is your perfect hub for exploring the region. Family fun, arts & culture, outdoor activities, sports & entertainment – this area has access to it all!

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Blooms

Apple Blossom Scenic Drive is a breathtaking journey through the beauty of spring. As you meander along the winding roads, you’ll be greeted by stunning apple orchards in full bloom. It’s a picturesque experience that captures the essence of the season in a single drive.

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la crosse wisconsin swimming boating mississippi river things to do with family

Summer In The Region

Out On The Water | Natural Wonders | Outdoor Dining

During the summer months, the La Crosse Region becomes a playground for outdoor enthusiasts. The area is blessed with an extensive network of waterways, perfect for boating, fishing, and exploring nature. The Region is full of one-of-a-kind sightseeing opportunities that make for a great summer road trip itinerary, and the outdoor and waterfront dining is simply blissful!

Out On The Water

Experience the refreshing embrace of Lake Onalaska or the scenic river lands by renting a kayak or canoe. Launch your boat at one of the many convenient landings and embark on a captivating journey down the iconic Mississippi River. The sandbar islands along the Mississippi River offer free camping opportunities, providing the perfect backdrop for creating unforgettable memories with your friends and loved ones in the Driftless Region.

Summertime fishing in the La Crosse Region can’t get any better! The warm water conditions significantly heighten fish activity and predictability, making it a prime time to engage in heart-pounding topwater action for big northern pike and bass in the backwaters. Fly fishing enthusiasts can indulge in pursuing walleye in the pristine trout streams, while those seeking panfish can relish the thrill of filling their livewell with slab crappies and bluegills.

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Natural Wonders

Discover the remarkable blend of spirituality and natural beauty. From the Shrine of Our Lady of Guadalupe amidst breathtaking glacial paths and rolling hills to Kinstone’s megalithic structures and enchanting gardens there are many unique wonders that are best explored under a little sunshine. Experience the convergence of nature’s wonders and spiritual grace in this captivating region.

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Outdoor Dining

Indulge in the La Crosse Region’s renowned culinary destinations, where over 100 eateries await your palate. Whether you prefer dining on outdoor patios nestled among the bluffs, sipping cocktails in retro martini bars, savoring flavors in renovated historic buildings, or enjoying the ambiance of a waterfront view, you’ll find a setting like no other.

There’s more! – The Coulee Region Craft Beverage Trail showcases 14 of the area’s finest breweries, wineries, and distilleries, offering a delightful journey for your taste buds. Immerse yourself in tastings and tours that take you along the picturesque Mississippi River, atop majestic bluffs, through stunning vineyards, and into the heart of historic downtowns.

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la crosse wisconsin swimming boating mississippi river things to do with family

Fall In The Region

Festival Season | Vibrant Colors | Fall-tastic Fun Fun

If you haven’t had the opportunity to witness the fall season in the La Crosse Region and its surrounding area, you simply must add it to your bucket list. The sight of the trees covering the bluffs as their colors change is truly breathtaking. The region is famously host to many iconic festivals. And, for some fall-family-fun, you can also find numerous apple orchards and pumpkin patches that are sure to entertain!

Festival Season

Fall festivals in the La Crosse Region are a true reflection of the community’s spirit and offer a unique opportunity to immerse oneself in the local culture, traditions, and values. While the region is known for its year-round festivities, the fall season brings about a special charm with festivals that capture the essence of the season.

However, it’s important to note that the La Crosse Region embraces the spirit of celebration all year long, and you’ll always find a good excuse to join in on the fun, regardless of the season. So, whether you’re visiting during the fall or any other time of the year, be prepared to experience the joy and vibrancy of the local festivals that make this community truly remarkable.

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Vibrant Colors

As the seasons transition and the colors of nature begin to transform, the La Crosse Region emerges with an unparalleled vibrancy that captivates the senses. Along the ancient bluff sides, where time has carved its story, a breathtaking spectacle unfolds. The verdant foliage undergoes a magical metamorphosis, painting the landscape in a vibrant palette of reds, oranges, and yellows.

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Fall-tastic Fun

Explore the vibrant fall season in the La Crosse Region. Get lost in the Hidden Trails Corn Maze and enjoy pumpkin picking and wagon rides. Visit Rainbow Ridge Farms for a picturesque pumpkin patch, or take in the breathtaking views from Grandad Bluff and Sunny the Sunfish Lookout and embrace the joys of autumn in this remarkable region. With each experience, you’ll create lasting memories and truly appreciate the beauty and bounty of this remarkable season.

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Explore More of the La Crosse Region

7 Things You Didn’t Know about the
La Crosse Region

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3 Road Trips to Take in the
La Crosse Region

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Dip Into Paulin’s Provisions

Snack on tasty treats with a delicious orange marmalade or plum mustard!

Purchase your next shelf-stable spreadable dip!

Paulin’s Provisions is a newer local company located in North La Crosse created by two longtime friends who were born and raised in La Crosse, Wisconsin and celebrating over one year of business.

They are primarily a food manufacturing facility making shelf-stable products for retail purchases in the grocery market. A company that creates the highest quality product using the highest quality ingredients possible sourced as locally as possible. But beyond this, they wanted to create a company that supports their values and the ethical growth of the local economic engine of the Driftless region.

How They Got Started

Ben and Chris have been in the restaurant industry for twenty years, first in La Crosse, then in Minneapolis, then Seattle. They then decided to move back home to be closer to family and do their own thing their own way. Thus, Paulin’s Provisions was born from the ideals and values of Chris’s grandparents, Lynn and Leroy Paulin. This is where their business name came from! Paulin’s Provisions is the ideal location of innovation and small-town business. They are a fast-growing business and would like to help out smaller businesses to help them get established just as mentors have done for them. Ben and Chris have a vision to become a local market for up-and-coming small businesses in their brick and mortar location to foster the same ideals of community, trust, respect, and collaboration as they share!

Special Features

You can purchase both the Plum Mustard and Orange Marmalade today, and get ready for their special recipe of shelved-pickles, coming soon! Keep your eyes peeled to purchase their products at Larson’s, the People’s Food Coop, Hy-Vee, Woodman’s, Quillin’s, farmers markets during the spring and summer, and of course at Beer, Wine & Cheese Fest on April 27th!

Snack On New Favorites

Make your next elegant charcuterie board with Paulin’s Provisions shelf stable products! For a full listing of where to purchase their dips (and soon pickles!) check out their website here.

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Get a glimpse into Paulin’s Provisions:

@explorelacrosse

Dip into Paulin’s Provisions! Snack on tasty treats with a delicious orange marmalade or plum mustard. Purchase your next shelf-stable spreadable dip and soon-to-be classic pickles! Trust what you’re eating as their dips are made with no chemicals or corn syrup, and is made with all whole natural food down to the spices! #explorelacrosse #paulinsprovisions #lacrossewisconsin #shelfstablefood #dip #dips

♬ Food – eas Ratta

Support local businesses and purchase Paulin’s Provisions today!

Historical & Museum Immersions in the La Crosse Region

Discovering The La Crosse Region’s Museums and Historical Sights

Explore the rich history and culture in the La Crosse Region through an immersive journey into its museums and historical landmarks. Uncover the stories of the past of those communities that have shaped this picturesque area. Join us on a captivating exploration as we delve into historic and museum experiences that bring the La Crosse Region to life.

Norskedalen
Heritage Center

This “Norwegian Valley” center is dedicated to preserving and sharing the natural environment and heritage of the surrounding Coon Valley region in Southwest Wisconsin. With a Visitors Center, a historical homestead, an arboretum, a Heritage Site, and nature trails, Norskedalen Nature & Heritage Center is truly an adventure-packed destination.

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Hixon
House

Gideon and Ellen Hixon were early pioneers, community builders, and philanthropists in La Crosse. Their home was donated to the La Crosse County Historical Society by their descendants in 1965, complete with most of its original furnishings. Tours of their beautifully preserved home bring together local history and decorative arts history into one fascinating local story.

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Children’s Museum
of La Crosse

Open in Historic Downtown La Crosse since 1999, the Children’s Museum celebrates the power of play with three floors of interactive exhibits for ages 1-10 with adult companions. Enjoy family fun with youth entertainment and learning opportunities. This is a great way to get the family active indoors on a cool winter’s day!

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Pump House
Regional Arts Center

The Pump House Regional Arts Center presents visual arts, performing arts, and a wide variety of educational programming. The Pump House has been listed on the National Register of Historic Places since 1979 and is a City of La Crosse Historic Landmark. The building served as the City Water Works until 1914.

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La Crosse Area
Heritage Center

Experience the surprising connections between our past, our present, and each other. The La Crosse Area Heritage Center will provide unique opportunities for visitors to discover the astounding stories of all who came before. As a curated museum of the La Crosse County Historical Society, cultural center, and gathering place, the La Crosse Area Heritage Center is both seeker and keeper of stories that matter.

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Dahl
Auto Museum

The Dahl Auto Museum includes an illustrated timeline of the Dahl Automotive five generation history with Ford Motor Company. Approximately 20 antique and classic cars are on display to highlight each decade from Dahl Automotive inception in 1911. To incorporate historic La Crosse, the museum also features a re-creation of the Starlite Drive-In Theatre.

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Discover More History

For the Arts
and History Buff

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The “Driftless”
Region History

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Valentine’s Getaway Sweepstakes

Enter to Win a Romantic Getaway to the La Crosse Region for Valentine’s Day!

Enter to win a cozy, romantic 2-night stay in the La Crosse Region for Valentine’s Day. This sweepstake is designed for a couple to relish in lush restaurants, fun experiences activities, shopping, and staying at one-of-a-kind lodging together – kicking off 2024 with new memories!

Holiday Getaway Prize Value: Over $900!

Sweepstakes: Entries Valid January 17th – February 2nd, 2024

*Overnight stays are reserved for Saturday, February 10 & Sunday, February 11th. Fine dining is reserved for February 10.

Room Night + Dining + Shopping + Romance + More!

Night Stay | February 10th
One Night Stay | February 10th

Home2 Suites
Home2 Suites is located in Historic Downtown La Crosse and conveniently near the Mississippi River, International Friendship Gardens and walking trails. Their pet-friendly hotel is perfect for a short visit or extended stay with an indoor pool, complimentary breakfast, and exercise room. Win this overnight, romantic stay at Home2 Suites!

One Night Stay | February 11th
One Night Stay | February 11th

Castle La Crosse
This 1892 house was remodeled to serve as a fabulous bed and breakfast located in charming La Crosse, Wisconsin. Castle La Crosse is a truly magical home. During their stay, guests have access to the music room, library, sun porch, and much more.

Gift Basket & $50 Gift Card
Gift Basket &
$50 Gift Card

Meringue Bakery
Enjoy a basket full of valentine-themed goodies, fresh from the bakery of a three-time winner of Food Network Baking Championships. Plus, a $50 dollar gift card to put toward their delicious café menu items that are handcrafted in their kitchen using fresh ingredients. 

2 Theater Tickets
Two
Theater Tickets

Viterbo University Fine Arts Center
Win 2 tickets for the Dallas String Quartet, a Bridgerton-Inspired Show. Enjoy today’s pop hits such as Taylor Swift’s Wildest Dreams reimagined in classical string performances. Audiences can expect beautiful costumes and heart-warming musical arrangements.

$50 Gift Card
$50
Gift Card

Crescent Jewelers
Crescent Jewelers has specialized in diamond and colored gemstone jewelry and watches in Historic Downtown La Crosse since 1914. They offer specialty items for that special someone. Spoil your loved one with a $50 gift card!

Local Craft Beverages
Local Craft
Beverages

Skeleton Brew Crew
Skeleton Brew Crew is a family-owned craft brewery in Onalaska, Wisconsin. They produce over 40 different flavors of wine and craft brews. Sip and savor something new with this gift card!

$100 Fine Dining Gift Card
$100 Fine Dining
Gift Card

The Waterfront
Enjoy some fine dining at The Waterfront in Historic Downtown La Crosse. Dine along the Mississippi River in their gorgeous dining room. Cheers to their exquisite flavors!

$75 Gift Card & Margaritas
$75 Gift Card & Margaritas

Taqueria Pato Azul
Visit Taqueria Pato Azul, which is Spanish for Blue Duck. Savor a special lunch for two and a bottle of Margarita mix to make your own special Margaritas for an unforgettable lunch experience!

$50 Gift Card

Brambleberry Winery
Brambleberry Winery is an artisanal craft winery located 5 miles east of La Crosse and Onalaska in the friendly community of West Salem, WI. Their focus is on producing delicious wines from the best grape juices they can source from around the world. Enjoy exquisite flavors with a gift card!

Thank You to the Prize Sponsors!

24 Resolutions to do in the Year 2024 in the La Crosse Region

Whether it’s exploring hidden gems, supporting local businesses, or embarking on new adventures, this list is designed to make 2024 a year full of meaningful experiences. Reign in the New Year in the Region with 24 resolutions to complete between the bluffs!

1. Explore the La Crosse Region

Whether this year is all about traveling, spending time with loved ones, getting active, or making new memories, the Region is full of opportunities to fulfill every resolution. Bursting with charm, a unique history, and vibrant topography, don’t miss the chance to Explore La Crosse in 2024!

2. Celebrate More

The La Crosse region is host to a year-round calendar of lively festivals that are guaranteed to be a ‘hopping’ time. This year, celebrating doesn’t have to end. Be sure to check out our local events and make your 2024 your most festive year yet!

2024 Festivals

3. Shop Small

Support locally-owned businesses by making a point to shop small this year. You don’t have to go far for great gifts, delicious treats, and more! The best finds are right around the corner! Learn more about the all of the ways you can shop small in the Region this year.

Shopping
Shop Small & Keep it Local

4. Take the Scenic Route

The La Crosse Region is just hours from Chicago, Milwaukee, and other neighboring cities, making it a perfect destination for a weekend getaway. The Region is also conveniently nestled along the iconic Great River Road, and a must-stop-spot for road-trippers!

Great River Road: Top 5 Stops
3 Road Trips

5. Jam Out at Live Music Events

There is nothing like kicking back and letting loose at a live music event. Home to ‘Country Boom’,’Moontunes’, and rocking local performances, 2024 is sure to be filled with concerts, jams, and gigs alike! Check out some of the ways you can boogie to your favorite beats this year.

Country Boom
Local Events
The La Crosse Region aerial shot from a drone of the blue bridge during the fall

6. Explore the Mississippi River

The Mississippi River is an iconic landmark for the La Crosse Region and a great place to gather with your crew! Whether you launch a boat, reel in a fish, navigate the current in a kayak, or just walk along the river’s edge, the river is full of fun waiting to be made!

Riverside Park

7. Try a ‘Staycation’

You don’t always have to go far to have an adventure, staycations are a prime opportunity to explore your own neck of the woods! Plus, the area’s charming lodging offerings are reason enough to stay local. Need outing ideas? Checkout our Staycation Bucket List for inspiration!

Lodging
Cabins & Unique Stays

8. Support Local Performance Arts

There’s no shortage of entertainment, so be sure to channel your inner thespian and indulge in highly-cultured entertainment top-tier venues in the New Year. Reignite your creativity and all year round by supporting local fine arts in the La Crosse Region!

Arts and Culture

9. Enjoy the View

Around here, picturesque landscapes and stunning overlooks aren’t hard to find. The area’s topography lends itself to beautiful, everchanging views with each and every season. This year, remember to reserve a moment to take in awe-inspiring sights and enjoy the view!

Signature Sights

10. Check Out the Craft Brew & Wine Scene

The Coulee Region is known for a craft beverage trail, sometimes referred to as ‘the drinkable bucket list’. Featuring favorite breweries, wineries and a new distillery, the trail offers a complete guide to the area’s expertly crafted drinks.

Craft Beverage Trail

11. Try your Hand at Angling

Check out the Region’s unparalleled fishing opportunities this year! Fly fishing, ice fishing, and good old fashioned angling are all extremely popular in the area’s waterways. Home to diverse fish populations, your sure to reel in a trophy catch!

Fishing in the Region

12. Discover Local History

New year, old history! Many of the area’s historical sites have been preserved, updated, or restored and serve as historical landmarks in the community. Want to learn more? The La Crosse Area Heritage Center is dedicated to education and preservation regarding the La Crosse Area!

For the Arts & History Buff
aerial photo of grandad bluff with golden orange colors for fall

13. Savor the Fall Foliage

Nothing compares to fall in the La Crosse Region. The foliage covered bluff-sides are covered vibrant golden and red hues. Make this fall season one to remember and enjoy the outstanding sightseeing before the leaves fall from the trees!

Fall in the Region

14. Uncover Hidden Gems

The Region is full of hidden gems that are brimming with character. Discover everything from unique experiences like ‘goat yoga’ to charming local restaurants with picturesque riverside views. The possibilities are endless, and you never know what extraordinary surprises await you.

Hidden Gems of the La Crosse Region
aerial photo of grandad bluff with golden orange colors for fall

15. Attend More Local Events

Local events are another way to celebrate the Region’s community. Check out our events calendar! It’s packed with ongoing events all year long. Join in the festivities, connect with fellow community members, and immerse yourself in the local culture that makes our region special.

Events Calendar

16. Camp Out

Whether you prefer to sleep under a canopy of stars or in the cozy embrace of your tent, the Region offers an idyllic setting for unforgettable camping experiences. Plus, well maintained campsites make it effortlessly convenient to pitch a tent and truly connect with the great outdoors.

Top 8 Campgrounds
aerial photo of grandad bluff with golden orange colors for fall

17. Try Winter Sports

The Region offers plenty of slopes and trails to ski, snowboard, snowshoe, shred the snow and embrace the winter wonderland! So, gear up and get ready to embark on a year filled with thrilling outdoor pursuits, creating unforgettable memories amidst the pristine winter landscapes.

Sports and Recreation in the Region

18. Dive into Uncharted Activities

The Region offers a plethora of unique, hands-on activities that will create lasting memories! Dive into interactive experiences where you can connect with adorable animals, unleash your creativity through artistic endeavors, and delve into the wonders of outdoor exploration.

Bucket List
Get Your Hands Dirty
aerial photo of grandad bluff with golden orange colors for fall

21. Expand your Palate

In a town renowned for its beer, the culinary scene is equally impressive. Indulge in the delights of pub food, mouthwatering pizza, and the Wisconsin classic: cheese curds. Whatever your taste buds crave, the La Crosse Region has a delectable answer for every culinary desire.

Where to Eat

22. Explore New Parks and Trails

When it comes to exploring on foot, few places in the world can rival the natural wonders of the La Crosse Region. Picture wooded bluffs adorned with rugged sandstone formations, expansive marshlands teeming with diverse wildlife, and a network of rivers, lakes, and streams that weave their way throughout the region.

Hiking
Biking
aerial photo of grandad bluff with golden orange colors for fall

23. Find Your Perfect Itinerary

Whether you’re an outdoor enthusiast seeking thrilling hiking trails, a history buff interested in exploring our rich heritage, a foodie eager to indulge in local culinary delights, or a family looking for fun-filled activities, our itineraries will guide you in the right direction.

Custom Itineraries
la crosse wisconsin swimming boating mississippi river things to do with family

24. Make Memories

Embrace a world of unforgettable experiences in the La Crosse Region that extend beyond the seasons. It’s time to start crafting your La Crosse Region bucket list, ensuring that you don’t miss out on the year-round fun and excitement that awaits you in this captivating destination.

Things to Do

9 Reasons to Visit the La Crosse Region this Winter

Epic memories await in the snow dusted bluffs of the
La Crosse Region this Winter!

Don’t miss your chance at one-of-a-kind and outdoor recreation winding through the snowy wonderland of the ancient bluffs, divine dining, cozy lodging, and unique shopping locations. Start making your La Crosse Region bucket list – you won’t want to miss out on all the winter fun!

1. Epic Outdoor Expeditions

The Driftless Region was missed and left untouched from glacial erosion and deposits during the last ice age. This region is now one of the last remnants of the natural, rugged terrain that once spanned today’s Upper Midwest. Our three rivers and these frosty ancient bluffs make the La Crosse Region ideal for outdoor recreation and sightseeing as the bluffs transform under a dusting of glistening snow. Our unparalleled topography lends ice fishing, snowshoeing, hiking and fat tire biking, as well as
downhill and cross-country skiing in the winter months.

2. Wintry Craft Drinks & Festive Flavors

With over 100 culinary eateries, you’ll dine in a setting like no other among the bluffs, in retro martini bars and renovated, cozy historic buildings. A town known for its beer can’t help but have great pub food, pizza, and of course that old Wisconsin favorite: cheese curds! You’ll also find quality fine dining, classic family diners and supper clubs, and a diverse array of ethnic restaurants. Oh! And did we mention our famous Coulee Region Craft Beverage Trail, which is perfect for wine tasting, and warming up with a tasty brew among the bluffs!

3. Epic Winter Festivals & Events

The La Crosse Region is host to festivals and events year-round. Swing through for memorable entertainment from music and arts to competitions, fairs and everything in between. Follow our calendar to stay up to date on what’s happening in the La Crosse Region!

4. Adventures for Every Explorer

Discover your next adventure between the bluffs.
With indoor and outdoor activities, arts and culture, and a vast variety of places to eat, drink and stay, you’re bound to enjoy the Region from sunrise to sunset. Just name your niche – your perfect adventure awaits.

5. Unique Lodging Options

From cozy B&Bs to expansive hotels and luxury suites, the La Crosse region has something for everyone in every price range. Find a quiet, comfortable cabin retreat in the woods or on the river, or book your room in the heart of downtown, close to all the action. Wherever you stay, you’ll find convenience, comfort, good prices, and excellent service.

6. Bucket List Vistas

Home to breathtaking winter landscapes, historic monuments and legendary parks, the La Crosse Region boasts a plethora of outstanding sights. Catch the best views with the signature sights that you can’t miss in the La Crosse Region. From many bluff sides, to waterways and parks and trails, there’s so many unique options to experience!

7. Variety of Shopping Scenes

The La Crosse Region is home to the largest shopping district in nine counties. If you like big-name shopping centers, you can find all the largest commercial retailers in La Crosse and Onalaska. Or if you prefer to support independent, local businesses, Historic Downtown La Crosse has a vibrant shopping district full of the region’s finest crafts, fashion, and seasonal décor. Bargain hunters have their work cut out for them, with dozens of thrift, antique and consignment stores to choose from.

8. Just a Scenic Road Trip Away

The La Crosse Region is just a short commute away from major Midwest hubs such as Minneapolis/St. Paul, Madison, Milwaukee, Des Moines, and Chicago. Located on the border of Minnesota and Wisconsin right on I-90, the La Crosse Region is a superior, easily accessible location. The region is located just two hours and fifteen minutes from Madison, four hours from Chicago, and two and half hours from Minneapolis. We’re just a scenic drive away with unique experiences and hidden gems waiting to be explored.

9. Mesmerizing Arts & Culture

From the Pump House Regional Arts Center to the La Crosse Center and the La Crosse Community Theater, La Crosse County has some of the region’s finest venues for experiencing visual and performing arts. Home to the La Crosse Symphony Orchestra and top-tier collegiate arts, music, and theatre programs, there is no shortage of opportunities for a night of cultured entertainment. Let’s not forget historic gems like Norskedalen Heritage & Nature Center, the Hixon House and more!

10. Convention & Meetings Space

The La Crosse Region is rich in scenic beauty, diverse attractions, first-class hospitality, and superb meeting facilities. The La Crosse Region offers memorable experiences as unique as each attendee. Inspire your group in grand arenas, luxurious ballrooms, and charming meeting spaces. Entertain along the Mississippi River with epic views, historic downtowns, seasonal cuisine, and live music. Elevate your next rendezvous in the La Crosse Region – we look forward to hosting you soon.

Cozy Winter Cabin & Lodging in the La Crosse Region

From history laden hideaways to elevated cabin experiences, these overnight stays are overflowing with personality. Experience stays that are far from ordinary in the best way!

– LODGING –

Wilson Schoolhouse Inn
Wilson Schoolhouse Inn

Charming | Historic
This newly restored inn has big history! Once a functioning one-room schoolhouse, this unique stay is overflowing character. Guests can enjoy a newly refurbished interior and much of the charm of the inn’s past!

Corner Estate on Cameron
Corner Estate on Cameron

Historic | Spacious | Speakeasy
Need more room? – Corner Estate on Cameron is right for you. The historic home dates back to the turn of the century and features original woodworking and Queen Anne architecture. Guests can also explore the newly renovated speakeasy located on the lower level.

Castle La Crosse
Castle
La Crosse

B&B | Historic | Chef | Easy Access
If you prefer to stay closer to the heart of La Crosse, WI, Castle La Crosse is an extraordinary place to stay. They have luxurious, themed suites, an on-site chef, and every room bursts with international and historic furniture, art and artifacts.

Heart and Soil Ridge
Heart
and Soil Ridge

Cozy | Outdoor Adventure | Farm-stay
Heart and Soil Ridge offer three immersive ways to stay on their farmland! Their ‘lodge‘, ‘bungalow’, and ‘cottage’ sleep from 2 to 10 guests. Visitors are encouraged to wander and explore the property and its farm themed activities and offerings.

Champions Riverside Resort
Champions
Riverside Resort

Cabin | Outdoor Adventure | Glamping
Experience a cabin stay in luxury. Champions Riverside Resort has mastered the art of ‘glamping’ with their deluxe and lofted cabin stays. Guests can enjoy the accommodations of a conventional over night stay without forgoing any cabin charm!

MORE LODGING OPTIONS >

More Award Winning Cozy Hideaways

If a getaway is what you’re craving, check out these cozy, award-winning hideaways to explore winter wonderlands, enjoy savory food and wine, and snuggle up by a fire – warming yourself from the inside out!

LEARN MORE >
best bed and breakfast in the la crosse region

Best Bed & Breakfasts
in the La Crosse Region

Whether you seek a romantic retreat, a peaceful escape, or a base for exploring the area’s natural wonders and cultural treasures, these bed and breakfasts offer a delightful blend of comfort, character, and warm hospitality, ensuring an enchanting experience for every guest.

LEARN MORE >